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Press Room

New Baked Side Dishes Help Families Go From “What’s For Dinner?” to “Dinner’s Ready!” in 5 Minutes

By / May 03, 2011

Beaverton, Ore. – May 3, 2011 – Reser’s new line of fully baked side dishes are packed with cheese, flavor and convenience. Reser’s Main St. Bistro™ Baked Scalloped Potatoes, Baked Mac & Cheese and Baked Hash Brown Casserole offer a delicious short-cut to making casseroles from scratch.

“The average American family spends less than 30 minutes making dinner,” states John McCarthy, category manager. And nearly 80 percent of Americans have no idea what they’re going to have for dinner as late as 4:00 pm according to The Richards Research Group. For those caught in the “What’s for Dinner?” dilemma, Reser’s fully baked side dishes offer a tasty and easy short cut.

Why Baked is Better

What’s the secret? Each baked side dish has a light, crunchy, golden brown Top Bake ™ cheddar cheese crust that delivers home-baked taste right from the microwave. “Frozen entrees can take an hour to cook or lack that satisfying crunch of a homemade dish,” states McCarthy. “Reser’s refrigerated baked sides can be prepared in the either microwave or oven and offer a fresh, out-of-the-oven taste.”

About Main St. Bistro Baked Sides

These three rich and savory dishes pair well with beef, chicken or pork entrées.

1. Main St. Bistro Baked Scalloped Potatoes: This rich and creamy baked casserole   features layers of tender potatoes topped with a golden brown cheddar cheese crust.
2. Main St. Bistro Baked Mac & Cheese: This rich and savory baked casserole topped with a golden brown cheddar cheese crust is comfort food at its tastiest.
3. Main St. Bistro Baked Hash Brown Casserole: This hearty casserole has hash brown style potatoes and is topped with a golden brown cheddar cheese crust.

Available in the West
These side dishes are available in leading supermarkets and specialty stores across the Western US.

About Reser’s
Oregon-based Reser’s is the No. 1 national brand of deli salads and side dishes. Sixty years after Mildred Reser perfected her world-famous potato salad, the company now serves up a variety of comfort food classics. From picnics, to tailgaters, to holiday entertaining, Reser’s is proud to be part of the extended American family. Founded in 1950 by Earl and Mildred Reser, the company remains privately owned and operated and committed to providing delicious comfort food classics. visit www.resers.com.

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